Thursday, May 5, 2011

Nintendo Confirms Wii's Price Cut


It's official guys! Nintendo said it will cut the price of its Wii video game console to $149.99 on May 15 and has chopped the prices of some games to $19.99.

The price cut is aimed to revive Wii's sales and making the system affordable to a new level of mass market consumer who is much more price-sensitive than the typical hardcore gamer. Another sign Wii is in it's maturity stage of it's life cycle.

The lower-priced Wii will include a black or white Wii, a Wii motion-sensing remote, and a copy of the Mario Kart game with a black or white steering wheel. Previously, the Wii cost $199.99 and was bundled with Wii Sports and Wii Sports resort. Nintendo will keep selling that bundle until it runs out by the summer. Best buy and Amazon are already selling that bundle for $170 since 2 weeks ago though.

The price cut for games will apply for four games: Wii Sports;The Legend of Zelda: Twilight Princess;Animal Crossing: City Folk; and Mario Super Sluggers. All 4 of them will be sold at $19.99 each. Wii Sports Resort will be sold for $39.99 without the Wii remote.

The much rumored price cut is finally becoming a reality, and a great time no less. Disregarding the lack of new games on the Wii, gamers are starting to really get desperate with Sony, and some have moved to 360. With this price update, will Nintendo gain some customers from Sony's disappointed customers? Let's just see how the price cut will affect Nintendo's sales in the next couple of months! Can't wait to see Nintendo's quarterly report on earnings though.

Source:
USA Today

No comments:

Post a Comment